AI Insights · Timothy · January 2024
Top 5 Photo and Video Apps on Unified Platform in New Zealand Q4 2023
Discover the performance trends of the top 5 photo and video applications in New Zealand during Q4 2023, including metrics on downloads, revenue, and active users.
During the fourth quarter of 2023, the top photo and video applications in New Zealand showed varied performance trends across weekly downloads, revenue, and active users. Data from Sensor Tower provides insights into these trends for YouTube: Watch, Listen, Stream, Instagram, CapCut - Video Editor, Snapchat, and Google Photos: Backup & Edit.
YouTube: Watch, Listen, Stream experienced consistent weekly revenue, peaking at around $37K in late November. Weekly downloads surged towards the end of December, reaching 10.7K during the week of Christmas. Active users remained stable throughout the quarter, with a slight peak at 3.3M in late September.
Instagram saw gradual increases in both revenue and downloads. Weekly revenue peaked at approximately $7.1K at the end of November. Downloads showed a notable increase, reaching 12K in the final week of December. Active users fluctuated slightly, remaining around the 1.6M mark, peaking in late November.
CapCut - Video Editor demonstrated growth in both revenue and downloads. Weekly revenue reached a high of $3.8K during the last week of December. Downloads saw a significant rise, peaking at 14.3K in the same period. Active users increased steadily, reaching 218K by the end of the quarter.
Snapchat maintained steady weekly revenue, peaking at around $20K in early November. Downloads saw a surge towards the end of December, reaching 9.4K in the final week. Active users remained stable, peaking slightly at 1.2M towards the end of the quarter.
Google Photos: Backup & Edit showed steady weekly revenue, peaking at approximately $6.5K in mid-November. Downloads increased towards the end of December, reaching 3.4K in the final week. Active users were stable throughout the quarter, peaking at 771K in the last week of December.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.